Back from vacation, ive noticed that a lot happened in the past couple of weeks. Some kind of visual shape comes from Google. They rolled out their new layout. Compare to my boss, i like the black bar at the top – cause it reminds me a bit on the layout of WordPress.
Anyway, here are some of the most interesting articles i have read in the last two weeks.
Relevance of schema.org in the future
Similar to xml-markup-language, schena.org allows search engines to grab detailed data from your website to output more and even better results for the user. At the moment it will not have a positiv effect for your rankings, but in my view it will in the future.
Outreach for Link Building
One of my favorite Link Builders Justin Briggs wrote a superb posting about the Content-based Outreach for Link Building. The quintessence is a mix between technical processes like API and Excel and craeative content in a structural representation. It is an arcticle with a pile of information, so it isn´t a shame to read it twice.
Building a Mobile Website
The bigger your website the more important is a mobile version of your website. In this context Micheal Gray talks about this topic in a well illustrated posting. Beside interesting data about the usage of mobile devices you will get a very nice infografic about the importance of site speed and page speed created by strangeloop.com.